Gather Real-Time User Feedback
Collect user feedback to evaluate product performance and identify engagement trends. Immediate insights allow for agile adjustments and informed decision-making.
Solutions
Solutions
Ideate & Shape (coming soon)
Organizations that can benefit from product analytics services:
Digital product teams looking for data-driven analytics insights to enhance user experience.
Product teams struggling to integrate product analytics into decision-making.
Projects during and after digital transformation seeking ways to measure the success.
Enhancing product performance with Qubstudio’s analytics services approach
01
Defining Business Objectives
Align analytics goals with your company’s strategic direction. We begin the project by aligning on business goals, and defining what success looks like for the product.
02
KPIs Definition
Define the key performance indicators (KPIs) that align with your objectives. At this point, we build a KPI tree to track and measure specific outcomes related to business goals.
03
Processing Data Collection
Select the right tools and set up event tracking. We ensure seamless integration of data sources and establish tracking for comprehensive insights.
04
Data-Driven Analytics in Action
Using cohort analysis, funnel tracking, and other methods to derive meaningful insights. We also create dashboards to visualize key metrics and trends.
05
Key Insights & Implementation
Implement changes based on the insights gathered. We help refine product features, improve UX, and establish a feedback loop for ongoing optimization and decision-making.
Team
Product Designer
Product Manager
Project Manager
Timeline
From 2 weeks
Deliverables
KPIs and targets, Taxonomy maps
Product analytics boards and reports
Updated product strategy
Data-driven organizations are 23 times more likely to acquire customers, 6 times more likely to retain them, and 19 times more likely to be profitable.
Drive measurable growth with data-driven analytics
Identify Improvement Areas
Analyze user interactions and behavioral patterns to uncover product inefficiencies. Target these areas with precise optimizations to enhance user experience and drive growth.
Case studies
Daleel 🇧🇭
Empowering Data-Driven Analytics for Daleel, the GCC’s First Financial Marketplace
Qubstudio partnered with Daleel, the first financial marketplace in the GCC region. With its mission to make finance easy and accessible for all, Daleel sought actionable insights to optimize user experiences, evaluate performance, and ensure sustainable growth.
Through a structured Product Analytics framework, we worked closely with stakeholders to define clear business objectives and establish a robust KPI tree, linking user interactions to measurable outcomes.
By assessing analytical capabilities, we identified gaps in data collection and usability, creating a roadmap for more advanced analytics in the future.
We set up event tracking to monitor user behavior and product performance, by using tools such as Mixpanel.
Our custom interactive dashboards provided Daleel with real-time insights, empowering the team to make iterative refinements aligned with their mission of financial accessibility.
This enabled data-driven decisions to improve user engagement and optimize key features without disrupting the user experience.
Workforce Velocity 🇺🇸
Defining KPIs for Workforce Velocity & Driving HRTech Success
After completing a comprehensive redesign of Workforce Velocity, an innovative HRTech platform, the Qubstudio team started implementing a robust KPI framework that aligned product performance with strategic business goals.
The process began with an educational workshop, bringing together business, product, and development teams to define high-level objectives and explore effective KPI methodologies.
Leveraging existing product data, we collaboratively detailed metrics that would serve as benchmarks for evaluating the redesign’s success.
By comparing pre- and post-redesign performance, we ensured measurable outcomes and actionable insights to guide strategic decisions.
Following the workshop, we refined the initial KPI tree, conducting additional research to optimize its structure and usability.
This tailored data-driven analytics approach equipped Workforce Velocity with a scalable analytics system to support ongoing improvements, ensuring the platform’s alignment with user needs and business priorities.
Leverage Product Analytics for Growth Opportunities
Let’s explore how our product analytics services can unlock actionable insights and optimize your product performance.
Select a time that works for you, or simply complete the form, and our specialists will reach out to you.
Nadia Lushchak
CEO, Ph.D.
Custom solutions crafted to support your product at every lifecycle stage