Gulf Bank Gulf Bank
Recent Case Study

Designing the future
of healthcare products

Healthcare: Web & Mobile

We help healthcare companies to take a stable niche in the market and outperform the competitors. Our design mindset and methodologies bring our clients a comprehensive approach to creating a digital product. Yet we keep it simple.

Designing the future of healthcare products - healthcare-img2 - Qubstudio

According to Deloitte, digital healthcare minimizes avoidable service use, improves outcomes, promotes patient independence, and focuses on prevention. Evidence shows that a mobile working solution for nurses reduces paperwork time by 60%.

Read more on UX Design Impact on digital healthcare products adoption in our whitepaper.

We offer

The full design cycle revamping of the healthcare product.
Human-centered healthcare
Human-centered healthcare

Our approach helps dive deeper into the users’ end-motives and makes the product performing smoother. The customer needs prioritization will make people return to your product again and again.

Optimization of the user flows
Optimization of the user flows

Healthcare itself is difficult enough. There is no need to make people's life harder with complicated software. Complex routes are better to draw out clearly.

Create a better customer experience
Create a better customer experience

Healthcare chain companies rely heavily on data. But with this much data comes great responsibility. People should have an easy interaction with your product not to mess anything up, and we can take care of that.

UX/UI Review
UX/UI Review

Sometimes it's easier to tear the house down and build the new one, and sometimes it needs only the slight reconstruction. It's the same with software. We can take a look at yours and tell you our thoughts.

Onboarding improvement
Onboarding improvement

The onboarding process in healthcare is the most likely to be skipped by the user. We'll help you avoid user frustration while onboarding and make this process smooth & easy to follow.

Brand consistency
Brand consistency

Competition is harsh in the healthcare sphere. Only excellent products, service models, and strong brand identity can build outstanding brand equity.

We created

Intangible changes, striving to notable success.

Designing the future of healthcare products - healthcare-project1 - Qubstudio

Three health maintenance requirements in one SaaS solution

Ademrius is an international SaaS solution that helps clinics, healthcare professionals, and patients with online appointment-booking, telemedicine, and electronic medical records.

London, UK


  • Research and product strategy
  • Web application design from scratch
  • Branding and Identity
  • Product landing page design and copywriting
  • UX/UI review
Full case
Designing the future of healthcare products - healthcare-project2 - Qubstudio

A pivotal player on US health insurance market

Lane Health is an American business in the sphere of medical insurance for companies and their employees that opt into a high-deductible healthcare plan.

Pennsylvania, USA


  • Brand and identity design
  • Collateral renovating
  • Marketing website design and development
  • Illustrations
Designing the future of healthcare products - healthcare-project3 - Qubstudio

A new competitor in the US CBD market

Unabis a new brand of CBD products that is launching on the USA market in late 2020.

New York, USA


  • Brand strategy
  • Communication strategy
  • Brand identity
  • Packaging design
  • Website design and copywriting
Designing the future of healthcare products - healthcare-project4 - Qubstudio

UI/UX for a medical application

Candesic is a leading healthcare consultancy serving private operators, investors, and public sector organizations.

London, UK


  • Web and iPad application design from scratch
  • Surveying and analytics
Full case
Designing the future of healthcare products - healthcare-project5 - Qubstudio

Business refresh for the biggest dental equipment manufacturer

Galit is Ukraine’s biggest dental equipment manufacturer with more than 20 years of market presence and substantial EU export experience.

Ternopil, Ukraine


  • Brand strategy
  • Brand and Identity design
  • Communication strategy
  • Marketing Materials
Designing the future of healthcare products - healthcare-project6 - Qubstudio

Cutting-edge branding for building up customer trust

Shift Health is a SaaS solution that helps clinics automate their routine tasks and save money.

London, UK


Our process

Is efficient and based on what you already have.

Do not get out the big guns straight away. Quick prototyping and user testing are great ways to research your product's value. It helps receive a golden answer — go forward or turn back to the value proposition creation and customer journey analysis.

Humans come first, especially in healthcare. We need to deeply understand the users to create your product's foundation.

A good structure is the essence of any successful delivery and the same as a digital product. Creating straightforward user paths enables us to communicate the product idea with the team & stakeholders and get early feedback.

A stitch at a time saves nine. Fixing the prototype stage problems will save tons of your time and project costs at the upcoming design phase.

On this point, we go to the final user interface and design documentation. After a hanging chandelier, your app is ready! But we won't leave you eye-to-eye with the development and market entrance processes.

There is one thing software does that the house definitely couldn't — grow. The scalability of your growing app is our top priority. Take care of more urgent headaches than micromanaging the consistency of visual elements. We'll cover this one.

Software is like a house. Fill in some cracks, throw a few pillows, get a new coach, and it feels brand new. UX review will help us detect, prioritize, and choose the most critical issues to fix instead of pulling to pieces all the previous work.

Humans come first, especially in healthcare. We need to deeply understand users to create your product's foundation.

Every excellent delivery needs to be well structured, the same as a digital product. We need to create straightforward user paths to communicate the product idea with the team & stakeholders for early feedback.

A stitch at a time saves nine. Fixing the prototype stage problems will save tons of your time and project costs at the upcoming design phase.

On this point, we go to the final user interface and design documentation. After a hanging chandelier, your app is ready! But we won't leave you eye-to-eye with the development and market entrance processes.

There is one thing software does that the house definitely couldn't — grow. The scalability of your growing app is our top priority. Take care of more urgent headaches than micromanaging the consistency of visual elements. We'll cover this one.

Creativity is our second self. And our first self is rationality. We prove that creation is not the beginning of the creative process. Review of your existing brand and market & competitor research are the first part.

Humans come first, especially in healthcare. So we need to understand users deeply to create your product's foundation.

Know who you are, but can't tell it to the world? We will create your communicative strategy for you to be an authentic self.

You never start building walls before having a set foundation. The same is with the creation process. We dream in colors, drink a lot of coffee, and meditate on your product. After, visual style options are born.

Visual style evolves with the business. But before that happens, we create branded everything — from a pen to a plane.

Take care of the other, more urgent headaches than micromanaging the visual elements consistency. We'll cover this one.

Our clients

Are the best motivation.

It was truly comfortable for us to work with the Qubstudio team. In this close collaboration, we experienced a full-cycle product design process. Thanks to the skilled and productive team, the system prototype was ready for testing and development in two months' whole.

Vol Strohush

Vol Strohush

CEO, Ademrius

The new design provided by Qubstudio increased downloads and revenue of the app almost immediately after launch. Their team demonstrated themselves to be extremely knowledgeable and provided detailed updates at every step of the process.

Andriy Semenyuk

Andriy Semenyuk

CIO, Pharmacy D.S.

Our cooperation with Qubstudio has been smooth and productive from the beginning. Their team is proactive and responsive and stays on top of everything. We got the effort rolling within the first two weeks and haven’t hit a snag yet. Our regular phone conferences have certainly contributed to this.

Gennady Gandelman

Founding CEO, Pragma-IT

Ok! Whats next?

01

Drop us a line

Let us know you're interested.

02

Intro call

To understand how exactly we can help you.

03

Get a quote

To kick-start our long-lasting partnership.