PLVision is a European provider of software engineering services in Computer Networking and Internet of Things domains. They have been providing top-notch tech solutions for Fortune 100 companies since 2007.
The company website was created a while ago, and since then only the content was changed. The design became outdated, and no longer effectively presented company strengths and values, such as innovation, agility, commitment and more.
This time our task was a bit easier, since at the first stage of collaboration we went through company goals, expectations and plans and created rich corporate identity, which served as a jumping-off point for UI design.
Now we wanted to use what we already knew and created to rethink company digital presence and created a brand new website, which would represent and strengthen company image and become a productive tool for all marketing efforts.
Since initial research, which included discovering company background, goals and target audience was already performed together with PLVision marketing team during the branding stage, now we focused on summarizing key findings and presenting them on a website in easy to perceive and engaging way.
PLVision has a specific focus: Computer Networking and Internet of Things domains. From the UI perspective we decided to use branded gradient lines lines along with company slogan: "Connectivity of tomorrow" to accent empahize this advantage.
After choosing the final one we iteratively polished and applied the design language to find the best way of presenting each content piece.
From a technical perspective our goal was to develop a highly responsive and fast loading website, sticking closely to design guidelines and requirements.
As the website was supposed to be a primary marketing tool, we created a custom modular constructor, which alows to easliy add new pages with unique design without involving designers or developers.
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